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The correct choice identifies the method known as the Goals-Achievement Matrix, which is specifically designed to evaluate project alternatives by assigning weights based on the goals and objectives set by citizens or stakeholders. This technique enables planners to consider multiple criteria that reflect community priorities, helping to ensure that the evaluation process is democratic and transparent.

In employing this method, planners can systematically assess how well different project alternatives align with the identified goals, thus facilitating informed decision-making. The matrix effectively quantifies the relationship between alternatives and goals, allowing for a clearer comparison and highlighting which option may best serve the community’s needs.

The option that refers to the Delphi method is focused on collecting expert opinions through rounds of questioning and does not directly assess alternatives based on citizen goals. While the abbreviation "GAM" refers to the Goals-Achievement Matrix, it does not stand alone in defining the assessment process. Therefore, the comprehensive description associated with the Goals-Achievement Matrix emphasizes its role in weighting and evaluating alternatives based on citizen-driven priorities.